SEO 
PPC 
Social Media 
Email Marketing 
Content 
Melbourne’s Leading Social Media Marketing Agency
Proud Winner of Multiple Global Industry Awards
Copywriter - Content &
Social Media
Your Trusted Melbourne Social Media Agency
Social Media Marketing Services That Cut Through The Noise
Whether it’s beautifully curated Instagram grids, thought-provoking LinkedIn posts, or ROI-focused paid ads on Facebook, our social media specialists design campaigns that make an impact. We get right into the nitty-gritty of your social media—like finding the best hashtags, benchmarking competitors, and creating beautiful, custom templates—so your brand always stands out. Ready to take your social media marketing to the next level? Let’s chat.
Smarter Campaigns With A Tailored Social Media Strategy
80/20 Methodology
We focus on the 20% of content that drives 80% of your engagement and results. It’s social media marketing for small businesses, supercharged and streamlined for success.
Nailing Your Brand Voice and Aesthetic
We craft authentic, memorable content that reflects your unique brand voice, helping you build trust and stand out in a crowded market—no ChatGPT copy here! From curated grids to branded templates designed by our in-house designer, every post aligns with your identity.
Optimised Campaigns with Clear Processes
Say goodbye to wasted social media budgets. We fine-tune targeting, content, and placements to maximise engagement and ROI. Our optimised posting schedules hit peak times and are planned in advance, creating a seamless, consistent content calendar that works for your brand.
End-to-End Social Media Solutions
We offer full-stack social media marketing services, from strategy development and content creation to ongoing management and reporting, all integrated into your wider marketing efforts. Plus, we’re completely transparent about fees—no surprises, just clear, fair pricing.
Designed For SMEs Across Key Industries
With expertise across industries like Allied Health, Trades, Real Estate, Legal, and Finance, we design social media strategies that address your challenges and drive growth for your business.
Social Media Marketing That Turns
Scrolls Into Sales
Simplifying Social Media for Small Business Success
Small businesses often struggle with consistency, engagement, and time management. That’s where we shine—streamlining your processes and maximising every post’s impact. Say goodbye to social media stress and hello to a system that works for your business!
Organic Social Media Content That Stands Out
Our organic social content goes beyond the basics. From insightful facts, blog posts, and FAQs to team highlights, inspirational quotes, and service spotlights, every piece is designed to connect with your audience and amplify your brand’s presence online.
Paid Social Campaigns That Drive ROI
We craft laser-focused campaigns that make your ad spend work harder, reaching the right audience and driving ROI with powerful conversions. From carousel to video ads, every strategy is built for measurable success.
Smarter Social Media Investment
We balance organic and paid campaigns to make your budget work harder. Organic builds trust; paid amplifies your reach. Together, they deliver more leads, stronger engagement, and tangible social media growth.
Client Case Studies
Partner With Social Media Specialists Who Break the Mould
What Our Clients Say
A Social Media Marketing Agency With A Difference
Social media marketing doesn’t need shortcuts—it needs strategy. We take a smarter approach that maximises growth and puts an end to wasted time and money. From audience engagement to lead generation, we’re here to make your social media work for YOU. Our social media marketing services drive the kind of results that will make you wish you started sooner. Just ask our clients!
Our Valued Partners
Which Social Media Services Do You Need?
When it comes to developing a rock-solid content marketing strategy that turns browsers into buyers, we follow a three-step process: attract, engage and convert. It sounds simple–and it is–if you know how. At 80/20 Digital, we bring years of expertise in creating effective, purposeful content that engages audiences, ranks on search engines, builds brand affinity, shares on social media and paves the way for faster sales conversion. Explore our content services below.
Paid Social Media Advertising
Looking to generate more leads through social media? Get highly qualified traffic and drive conversions with targeted social media advertising for Facebook and LinkedIn.
Organic Social Media
Grow your following and build your brand presence on Facebook, Instagram, and LinkedIn with a fresh, curated and targeted organic social media strategy.
Meet Our Social Media Marketing Experts
We’ve helped countless small to medium businesses from Australia, UK, USA, Canada and Ireland build an online presence and drive growth through organic and paid social media. Call us today on 03 9042 0714 or submit an enquiry to speak to our social media marketing specialists.
Abbey
Content & SEO Manager
Celeste
Account Manager
Hayley
Copywriter - Content & Social Media
Hammon
Paid Media Specialist
Why Choose 80/20 Digital As Your Social Media Marketing Agency?
Your Full-Service
Social Media Agency in Melbourne
Your Growth, Powered by Proven Social Media Strategies
Our social media marketing process is designed to connect with your audience and deliver measurable impact. From content planning to ongoing optimisation and detailed reporting, we help your business create an online presence and drive leads.
Your Full-Service
Social Media Agency in Melbourne
Your Growth, Powered by Proven Social Media Strategies
Our social media marketing process is designed to connect with your audience and deliver measurable impact. From content planning to ongoing optimisation and detailed reporting, we help your business create an online presence and drive leads.
Strategy
Our social media specialists craft data-driven content calendars focused on maximising engagement and growth.
Discovery
We take the time to understand your business, audience, and goals to develop a tailored social media strategy.
Execution
We create and manage campaigns across social media platforms Facebook, Instagram, and LinkedIn.
Optimisation
We continuously refine your social media campaigns with A/B testing and content performance analysis for long-term success.
Reporting
Our transparent reports show exactly how your social media campaigns are performing.
Discovery
We take the time to understand your business, audience, and goals to develop a tailored social media strategy.
Strategy
Our social media specialists craft data-driven content calendars focused on maximising engagement and growth.
Execution
We create and manage campaigns across social media platforms Facebook, Instagram, and LinkedIn.
Optimisation
We continuously refine your social media campaigns with A/B testing and content performance analysis for long-term success.
Reporting
Our transparent reports show exactly how your social media campaigns are performing.
Make Every Post Count, Every Time
Let’s make every post work as hard as you do. As Melbourne’s leading social media agency, we create campaigns that don’t just look good—they grow your business. Your social media strategy starts here.
Award-Winning Content Marketing
Awards That Showcase Our Commitment To
Excellence
At 80/20 Digital, we’ve built a reputation for delivering exceptional social media marketing in Melbourne. Let’s optimise your social media campaigns together—call us today on 03 9042 0714!
Social Media Agency FAQs
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What Our Clients Say
Get In Touch With Us
Boost Your Bottom Line With A Bespoke Social Media Strategy
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