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Award-Winning Digital Marketing For Real Estate Professionals

Less Waste. More Profit. Better Clients.

Smarter brand strategy, web design, Google Ads and SEO for real estate professionals.

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03 9042 0714
Proud Winner of Multiple Global Industry Awards

AI-Ready Real Estate Marketing That Puts You On The Map

You know how competitive the property market is, and standing out online shouldn’t be another bidding war. At 80/20 Digital, we help buyer’s advocates, real estate agents, and property managers turn online interest into signed contracts. With over 15 years of experience and more than 10,000 page-one rankings, we know what drives results: local, AI-aware strategies, great content, and consistent execution. We’ll help your real estate agency stand out on search engines and in AI with clients who are ready to buy, sell, or invest. Get in touch with us today!

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SEO For Real Estate Agents & Buyers Advocates Who’d Rather Be Closing Deals

Between appraisals, inspections, and client calls, your day’s already packed. So why not leave the marketing hustle to us? Our digital marketing for realtors focuses on the 20% of marketing tactics that drive 80% of your enquiries, so you can:

  • Rank for local searches that attract serious renters, sellers and buyers
  • Build authority through credible, on-brand content
  • Generate consistent, measurable leads that convert

Our clients typically see 500%+ ROI from campaigns designed to generate steady, sustainable leads that keep their pipelines full.

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80/20 Digital Marketing Agency

Get Leads For Real Estate That Keep Working After Hours

Whether you’re a solo agent or part of a growing agency, our digital marketing for real estate combines SEO, Google Ads, content, and social into one powerful strategy that keeps the leads coming in. Here’s how:

Real Estate SEO Services

With suburb targeting and strong, optimised content, our SEO for real estate agents is built to capture local, ready-to-act buyers and sellers searching terms like 'best buyers advocate Melbourne', and 'real estate company near me.'

Google Ads

Our Google Ads for real estate agents target high-intent leads when they’re ready to book. We optimise every keyword, click, and call to ensure your ad spend delivers real, qualified leads.

Real Estate Branding & Strategy

We help real estate agents and property professionals build a clear, consistent brand that inspires trust and stands out. From visuals to voice, our real estate brand marketing aligns across every platform.

Social Media Marketing

From local wins to team spotlights, our real estate social media marketing keeps your brand front and centre. We manage the posts, ads, and engagement that turn followers into future clients.

Website Design & Optimisation

We design and optimise fast, mobile-friendly real estate websites that capture leads and rank higher in search results. From clear navigation to intuitive enquiry forms, we make it easy for visitors to take the next step.

Email Marketing

Sold signs fade, but your relationships shouldn’t. Our email marketing for real estate helps you stay top of mind with your database through newsletters and market updates that drive repeat business and referrals.

A Real Estate Marketing Agency You Can Count On

Between open homes, client calls, and contract chaos, digital marketing shouldn’t be another thing on your to-do list. Our real estate marketing services are backed by a hands-on team that knows how to turn online interest into real-world leads that keep your business moving.

Results You Can Measure

Since 2010, our clients have generated over $100 million in revenue. We use that experience to create smarter, more sustainable marketing strategies for the real estate industry.

Built For Real Estate Professionals Like You

Whether you’re a buyer’s advocate, property lawyer, or real estate agent, we’ll use local insight and experience to build a marketing approach that makes you the trusted choice in your area.

Everything You Need, Under One Roof

No more juggling different agencies or guessing what’s working. Our team handles every part of your digital marketing so your message stays consistent and your results stack up.

Forward-Thinking Marketing For All Property Professionals

AI is reshaping real estate marketing with smarter targeting, automated campaigns, and data-led insights that help agencies and property professionals attract, engage, and convert clients more efficiently.

We focus on purposeful branding, strategic AI SEO, hyper-local and relevant content, and intelligent lead nurturing to keep your brand on the front page and front of mind.

Our AI-conscious, data-driven approach has proven successful for many real estate and property professionals across Australia, including:

  • Buyers Advocates
  • Real Estate Agents
  • Property Valuers
  • Property Managers
  • Conveyancers
  • Auctioneers

Melbourne's Most Trusted Digital Marketing agency for Real Estate

In real estate, it’s all about location, location, location—and online, that means page one. Whether its by organic search rankings, AI overviews or smart PPC campaigns, we help agents and property professionals get found by buyers and sellers searching right now. Ready to take your spot at the top? Success is just a phone call away.
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Google Partner
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Your Full-Service Digital Marketing Agency for Real Estate

Your Go-To Digital Marketing Agency For Real Estate Professionals

We make it simple for buyers and sellers to find you, and even easier to get in touch. That means a website that converts, location-specific landing pages, and strong calls to action that turn “just browsing” into “let’s book an appraisal.”

Melbourne's Best
Digital Marketing Agency For Real Estate

We make it simple for buyers and sellers to find you, and even easier to get in touch. That means a website that converts, location-specific landing pages, and strong calls to action that turn “just browsing” into “let’s book an appraisal.”

Strategy

We create data-informed real estate marketing strategies that align with your objectives.

Discovery

We dig deep to understand your work, your audience, and your goals.

Execution

We deliver consistent digital campaigns across SEO, PPC, content, and more.

Optimisation

We optimise, improve, and adjust to keep you growing.

Reporting

We provide detailed performance reports so you can see exactly what’s working.

Discovery

We dig deep to understand your work, your audience, and your goals.

Strategy

We create data-informed real estate marketing strategies that align with your objectives.

Execution

We deliver consistent digital campaigns across SEO, PPC, content, and more.

Optimisation

We optimise, improve, and adjust to keep you growing.

Reporting

We provide detailed performance reports so you can see exactly what’s working.

5.0 rating

What Our Clients Say

"I've been dealing with 80/20 Digital for several years now. I find the service to be extremely professional and communicative, and the team has a significant depth of knowledge in website design, SEO and Google Ads. The advice has been well thought out, on point, and the results have been terrific for my buyer's agent business, Davidson Property Advocates.”
Tonya Davidson, Davidson Property AdvocatesCEO
“Marketing and sales has always been a challenge for us, but with 8020 Digital on board, it has all been made simple. Colm has now become a vital member of our team and we have started to see results almost over night. Thank you, to Colm and the team!”
Rob Newcombe, Betta Fire ProtectionOwner
“Working with Colm is always fun and he is also the consummate professional. Colm ‘s team at 80/20 Digital will do everything necessary to make your website attractive and functional yet stand out from the crowd and maximise its visibility through social media.”
Tony Melville, Melville LawyersOwner
“Highly recommend Colm and his team. He gives very personalised service and cares about his clients. 80/20 Digitals did our rebranding from website to branding guide, copywriting and overall branding strategy and positioning. We are more than happy with the result.”
Marc Cam, Marc Cam Home LoansDirector
“We have been a client of 80/20 for some years now and working Colm, Abbey, Celeste and the rest of the team has been awesome. They are easy to work with, know what they are doing and are exceptional at guiding the business with the best strategies for the particular stage of growth. They are proactive and timely and genuinely good people!”
Olivia O’Neil, Godfrey GroupDirector
“Colm and his team have assisted us invaluably on our new digital journey, from overhauling our branding and building us a shiny new website that exceeded our expectations. They really took the time to understand the nuances of our industry, which matters in our technical industry and this makes all the difference in the effectiveness of our website. We’re excited to partner with our new digital buddies as we embark on our digital marketing journey together.”
Arthur Karayannis, AscoatTechnical Manager
“Our company engaged 80/20 digital to do a brand audit and rebuild our company's new website . We found 80/20 to be outstanding in all areas from our initial meeting all the way through to handover. They more than met our expectations and from someone who manages large projects for a living, I was very impressed with the project management skills from the 80/20 team. We have no hesitation in recommending them to anyone and we will certainly be working with them in the future.”
Russell Jones, High Level RenovationsDirector, Sales & Operations Manager
"Colm, Gretel, Abbey, Rex and the team at 80/20 Digital have helped our clinics stand out from the crowd with their results-focused digital marketing and website improvements. Prior to finding Colm and the team it felt like we were throwing money away with previous digital marketing agencies. Now we have clear metrics that show us how our Google Ads and SEO are working and the improvements in our leads and results has been remarkable. The 80.20 Digital team treat your business like their own, take pride in their work and really want you to succeed through increased visibility and the number 1 position on google. We look forward to a long partnership with 80.20. Thank you."
Luke Fuller, Ace Sports ClinicOwner & Founder
“One of the things that was really important to me personally was working with someone who is going to be a partner to our firm. That’s what 80/20 Digital have done for us. They feel like they are an extension of our firm. Our business wouldn’t be where we are today without them.”
Hiona Kristianson, HKC Property ConsultantsDirector
“Colm & his team at 80/20 Digital are super attentive to detail and their ability to identify your brand and how you can position it to attract clients is second to none. If you want to grow your business and have a clear and defined brand that attracts the clients you want I couldn’t recommend the team at 80/20 Digital more.”
Peter Marmara-Stewart, PCR Accounting & AdvisoryDirector
“I have always thought SEO is a bit of a black box, you can’t really see what’s going on, so when I started using 8020Digital to manage our SEO, it was a leap of faith. Since starting a few years ago, I have found working with Colm and his team at 8020/Digital has been fantastic – we leave it all to them, and they do a great job. They come up with the strategy and the execution, leaving us to get on with our business. The best part is that phone calls and leads come in from our website, and that’s why I know that the SEO works. What more is there to say, as the proof is in the pudding. Highly recommended!”
Neville Samuels, VirtualStaff365.Director
“We have been working with 80/20 Digital for over 10 years, and I can’t recommend them enough! Their expertise in SEO and website management has transformed our online presence and significantly boosted our visibility. The team is incredibly knowledgeable, responsive, and always goes above and beyond to ensure our needs are met. Their strategic approach to SEO has resulted in higher rankings and increased traffic to our site, which has been crucial for our growth. Plus, they continuously provide valuable insights and updates to keep us ahead of the competition. If you’re looking for a dedicated marketing partner that truly understands the digital landscape, 80/20 Digital is the way to go. Thank you for a decade of excellent service!”
Justin Gilmour, ShowfrontSales Manager
“We have been working with Colm and the 80/20 team for the last couple of months. They are professional, thorough and spoken to me in plain English so I understand the strategy. I’ve never felt they are trying to sell me dark magic which other digital agencies make SEO out to be. Colm talks about building a website with a F1 engine behind it. We have already started receiving leads which are our ideal clients through the website. I feel like we have Lewis Hamilton driving our digital marketing strategy and more than happy to recommend to my business friends and colleagues.”
Justin Hooper, Lifestyle Led WealthDirector
"The growth and change within the business has been just astronomical, in terms of where we were four or five years ago when we started using 80/20 compared to where we are now. We can see multiple returns on what we are investing. Our Google spend is about half of what it was last year and the return is about double. It's amazing, the volume of growth they have achieved for us is just incredible!"
Rosalyn Gladwin, Owner, Gladwin LegalOwner
Client Testimonials

Lead Generation For Real Estate Agents That Opens Doors

Forget cold calls and crossed fingers. We focus on AI SEO for realtors, local targeting, and lead funnels built to attract ready-to-act buyers, renters, and sellers in your area. Every campaign is backed by data, driven by intent, and built to turn traffic into genuine enquiries that close. With a proven track record and transparent approach, we focus on outcomes you can measure—just ask our clients!

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Our Digital Marketing Specialists

Meet The Experts Driving Your Success

Our talented team of digital marketing experts combine diverse skills and extensive experience to craft tailored, full-stack digital marketing solutions that drive real results for your property business.

Colm

Founder & CEO

Gretel

Digital Account Manager

Linton

Digital Project & Delivery Manager

Katy

SEO & Content Specialist

Verniel

SEO Coordinator

Martin

Digital Growth Strategist

Hammon

Paid Media Specialist

Francis

Web Developer & Technical SEO

Rom

UX & Website Designer

Kristin

Social Media Coordinator

Colm

Owner & Digital Strategist

Abbey

Content & SEO Manager

Linton

Web Dev Project Manager

Celeste

Account Manager

Hayley

Copywriter - Content & Social Media

Hammon

Paid Media Specialist

Francis

Web Developer & Technical SEO

Rex

Senior Web Developer

Rom

UX & Website Designer

ABOUT US
Award-Winning Real Estate Marketing Campaigns

Real Estate Digital Marketing That Delivers Proven ROI

Since partnering with 80/20 Digital, Davidson Property Advocates has achieved a 547% annual ROI and earned five Gold and Silver Awards at the 2024 NYX and Vega Awards. Their SEO, content, and Google Ads strategy now attracts qualified buyers and sellers across Melbourne, strengthening their presence in a highly competitive market. Discover how your agency could see results like these and book a free consultation with us today!

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Let’s Get You More Clicks, More Clients, More Closings

We know what gets results in real estate: timing, visibility, and strategy. Let’s put all three to work for you and start filling your inbox with qualified leads.

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Frequently Asked Questions

What’s the benefit of SEO for real estate agents?

SEO for real estate agents improves your visibility in local markets, helping your brand appear when buyers and sellers are actively looking for property services. Local SEO for realtors builds authority, attracts qualified leads, and keeps your agency front of mind throughout the decision-making process.

Absolutely. Google Ads for real estate agents are one of the fastest ways to get leads for real estate online. Whether you’re advertising new listings or targeting local vendors, our campaigns are designed to reach the right people at the right time, helping you generate more enquiries for every dollar spent.

Our marketing strategies for real estate combine SEO, Google Ads, content marketing for real estate, social media, and email—all customised for your brand, area, and audience. As a full-service real estate digital marketing agency, we build consistent campaigns that attract quality leads and boost your reputation.

Real estate social media marketing builds visibility, credibility, and trust. We run organic and paid social media marketing for real estate agents to showcase results, highlight your expertise, and grow your local audience so the next vendor already knows your name before they’ve even booked an appraisal.

The best way to get leads for real estate is through an integrated approach combining SEO for real estate agents, PPC advertising, and conversion-optimised landing pages. With our expert digital marketing for real estate agents, we help you attract genuine enquiries from buyers and sellers who are ready to make their next move.

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Boost Your Bottom Line With Dedicated Digital Marketing For Property Professionals

Need help making an impact with your marketing? Get in touch with us for a free consultation to find out how we can take your business to the next level.

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