Social Media Marketing Services

Email Marketing

Engage new and potential customers with targeted email marketing campaigns

If you are looking to build on your digital marketing strategy, email marketing is a MUST. At 80/20 Digital, our email marketing consultants will create email marketing campaigns for your business that increase conversions and engagement by directly reaching out to your customers to keep them updated on your latest blogs, deals and news. 

Start Sending EDMs!

 

Email marketing is a key component in any digital marketing strategy. Email marketing generates leads and increases conversions through curated content and sleek design that is personalised, segmented and targeted to email subscribers.

 

As specialists in digital email marketing, our email marketing services ensure your brand is backed by EDM campaigns that drive real results customised to your business goals. Whether it be email promotions, eCommerce email marketing, monthly email updates or important announcements, our targeted email strategy enhances business-to-consumer relationships and sales outcomes.

Email Marketing Campaigns 

Our email experts will develop a tailored content marketing plan that incorporates regular email marketing campaigns to be sent out to your subscribers.

We ensure email deliverability is maximised through an effective email marketing plan that combines strategy, content, design, and campaign monitoring according to email marketing best practices.

Don’t have many subscribers yet? Worry not, our email marketing can help with that. 

Email Marketing Strategy 

Just like all digital marketing, email marketing must be done with purpose. Contrary to what some people may think, it’s more than just sending out some text and pretty images, it’s about developing an integrated strategy and using email marketing as a tool to communicate with your audience and bolster your business outcomes. 

Email Marketing Design

Our email marketing specialists are an expert team of creatives ready to build and design the perfect email for your brand.

We work with you to create personalised emails and develop innovative email designs that set you up for success. Our email templates are easy to edit and will bring your brand message to life through strategic email copywriting for ultimate impact. 

Campaign Monitoring, Tracking & Reporting 

Email marketing is crucial to effective customer relationship management. If you want to monitor the progress of your email marketing, we can track and report key aspects of your campaign to see the clicked through rates from your email to your site, where they clicked and who converted. These give your business and our team a holistic view of how your email marketing is being received and indicate the areas that were successful or may need improvement. 

Email marketing analytics are becoming ever-more intuitive and detailed, making email metrics key to the ongoing success of your email campaigns. This means we can ensure your email marketing is generating the desired level of leads and making those all-important conversions to boost your bottom line and increase sales. 

Why use direct email marketing?

  • Generate leads and website traffic
  • Update clients with the latest industry news
  • Promote sales with tactical offers
  • Free up time by automating content
  • Showcase your blogs and case studies
  • Track conversions in your CRM or Google Analytics

Bring your message to the masses with MailChimp

We like to keep things simple, which is why MailChimp is our go-to email marketing platform. We can create completely customised email campaigns from scratch so they stand out in subscribers’ inboxes and acquire maximum engagement. Want to automate your content to save time? We can implement email marketing automation that is triggered by specific website actions so you can ensure you're capturing the needs of each visitor and continually building your audience.

Open up a new opportunity to communicate, engage and sell

Track open rates, click-through rates, unsubscribes and sales and receive easy-to-read reports that help you get an understanding of engagement and overall success of each email campaign. From EDM designs and well-presented copy all the way through to results tracking and reporting, our highly-qualified team of digital marketing experts will make your email marketing campaigns stand out from the crowd and help you achieve your business goals.

Call the email marketing consultants at 80/20 Digital today on 0400 677 202 and unleash your true business potential.

With concise, well-branded and purposeful email marketing, you’ll unlock incredible digital marketing potential and soon see the advantages of email marketing. Speak to 80/20 Digital today to see how our email marketing specialists can help you.

Tell us about your project

Contact 80/20 Digital today and ask us about tailoring a content strategy to your SME business.

Please let us know in the "Details" field the best time to contact you.