Our expert team of digital marketing consultants specialises in Wordpress, the world's leading website and blogging platform. Ask us about responsive design for your lead generation website.
Magento, Shopify and Woo-commerce are the world’s leading e-commerce platforms and by far the best for SEO and conversion. Our digital marketing consultants are experts in designing e-commerce websites that rank and sell. Ask us about increasing your e-commerce sales.
Local Search Strategy
Reach customers and convert sales from surrounding suburbs or interstate markets with a tailored SEO & PPC strategy. Local or national, we can tailor a solution for your business.
Paid Search Advertising
Drive highly qualified, highly measurable pay-per-click traffic to your website with Google Adwords. 80/20 PPC - the smarter way to get REAL results from adwords.
Our proprietary link acquisition methodologies are transparent, quality-focussed, best practice and will rocket you to the top of search engine rankings.
Google Maps Optimisation
No Local SEO strategy is complete without Google Maps Optimisation - essential for branding, enquiry and conversion in local markets.
We’ve been doing this for decades. With over 40 years of combined sales & marketing experience, our team has expert knowledge of the local SME and enterprise markets. We are digital marketing consultants that specialise in high performance lead generation and e-commerce websites. A successful digital marketing strategy doesn't begin with website design, SEO or PPC. It actually begins with conventional marketing strategies like brand management, market segmentation, value proposition development and creating carefully tailored product offerings to meet the needs of your customers. That's where we're different. We lay the foundations for successful marketing first and only then do we proceed to develop digital marketing strategies.
What do we do differently?
We don't just deliver customers to your door, we deliver profits directly to your bottom line. Many SEO consultants in the digital marketing industry simply promote visibility - "be found on the 1st page on Google" - or promise to "drive traffic to your website'. Visibility and traffic alone are simply not enough - traffic must be highly targeted, highly qualified and convert visitors into sales. Yet increasing sales is also insufficient - sales without profit is simply a headache without reward. By applying the 80/20 Rule with our bespoke marketing audit and research methodologies, we uncover the most profitable 20% of products and services that will deliver 80% of your bottom line results.
"80/20 Digital have been looking after our SEO and digital marketing since 2012. When we began our site could hardly be found, but that changed within a few months of working with Colm and his team. We now rank in the top 3 for all the terms that we consider important for our business on Google and many of them we rank number one. It is no small feat as we are small company competing with some of the biggest bed brands in the world as well as some of the largest furniture retailers in Australia. Colm simplifies and demystifies the internet minefield in a way that is understandable and digestible for the lay person, making him a rare commodity in the digital marketing world."
Russell Jones, High Level Renovations
Director, Sales & Operations Manager
"Our company engaged 80/20 digital to do a brand audit and rebuild our companies new website . We found 80/20 to be outstanding in all areas from our initial meeting all the way through to handover. They more than met our expectations and from someone who manages large projects for a living, I was very impressed with the project management skills from the 80/20 team. We have no hesitation in recommending them to anyone and we will certainly be working with them in the future."
Sam Makdissi, Showfront
"We've been with 80/20 for over 10 years now and the results have simply been outstanding. Most importantly, the enquiries we receive are exactly the kind of enquiries that we want. We consider 80/20 to be an integral part of our marketing team."
Rob Newcombe, Betta Fire Protection
"Marketing and sales has always been a challenge for us, but with 8020 Digital on board, it has all been made simple. Colm has now become a vital member of our team and we have started to see results almost over night. Thank you, to Colm and the team!"
Vicki Richardson, Sage Institute of Education
"Our business has grown enormously over the past three years. 80/20 have given us exactly what we needed from our digital marketing strategy to facilitate this growth. The results, service and quality of advice has been second to none."
Dinnesh V Anamalay, Yorke Institute
"To call 80/20 your corporate marketing muse would be a gross understatement of their overall marketing skills, creativity, talent and commitment to their clients. Colm McGowan and 80/20 are not only a limitless source of marketing inspiration but If you stay true to your path, 80/20 and Colm will get you to your destination. 80/20 are a true reflection of what money can’t buy – commitment and expertise and a top down approach that is bespoke to your marketing and sales target requirements. Their client focused approach has worked for Yorke Institute to achieve our marketing goals and that journey has just begun for us…!. Thank you Colm and 80/20.."
Hiona Kristianson, HKC Property Consultants
"One of the things that was really important to me personally was working with someone who is going to be a partner to our firm. That's what 80/20 Digital have done for us. They feel like they are an extension of our firm. Our business wouldn't be where we are today without them."
A Buckley, Guardian Doors
"80/20 Digital actually do what nearly every online advertising company promises, they deliver results – Our business was struggling after some poor choices in online marketing companies and then we found 80/20 Digital. Since 80/20 Digital has been managing our online advertising our business has grown from strength to strength, our online advertising has never been so effective and the best thing is, it takes no time away from running the business, we can focus on business development and 80/20 Digital are more than capable of looking after all of our online advertising – very cost effective, efficient and great to work with. They have turned our business around and they are always available for any questions or queries, plus accurate reporting and adapting the advertising to suit the business needs. I would happily recommend 80/20 Digital to anyone needing any online advertising or advice – they really are great – Thanks Guys!"
Vivienne Kane, Owner of Minuteman Press Prahran & CalendarPrint
"Over the past 7 years, before we started work with 80/20, we’d employed the services of several digital marketing agencies. With only one exception, the results were awful – large amounts of money spent for very little measurable result. What a breath of fresh air to meet the team at 80/20 Digital. They are methodical, professional and strategic, and in the first 5 months of working with them have increased sales by over 35%. If you want a marketing team that is absolutely results driven, 80/20 is my recommendation."
Lucas Lang, Dentistry Plus & Dentures Plus
"Awesome personalised service, cannot get any better than 80/20 Digital. Colm and his team get the real results - quality advice,
fantastic service, highly recommended!"
Jakub Wolanski, Expert Telecommunications
"Couldn't rave more about Colm and his team at 80/20! After dealing with a couple of shonky companies we were cautious about engaging another group. We went for boutique and hands on and we are extremely pleased we did!! With an overhaul of our brand to freshen it up, including a new website, logo etc we are now receiving a steady flow of new leads. Which is coming from the fact we are ranking on page 1 on Google for the majority of our key words. Give Colm the opportunity to share his geeky passion to get more business in the door for you."
Dara Kiernan, KPI Consulting Ireland
"80/20 Digital did a great job for me setting up my website and guiding me in the correct direction for all my marketing needs. They were super professional and although I am based in Ireland, the time difference wasn't an issue for either me, or them. Super service - super people - super result. Would definitely use them again."
Rosalyn Gladwin, Owner, Gladwin Legal
"Colm is fantastic - In an industry where there are so many sales pitches, and people all too happy to take your money, Colm is a breath of fresh air. Not having much IT experience it was great to find someone who speaks plain English, does not over sell and can do everything from brand development, logos, stationary, email templates, marketing strategy and a new website with SEO and adwords. We engaged Colm and 80/20 Digital to undertake a complete brand refresh for us and to deliver a new website. We are absolutely thrilled with the process and the results. We were really impressed with how Colm delved into our business and the legal and retail industry to understand what we do, who are our clients and what we were looking to achieve. Colm has excellent attention to detail and it was great to work with him every step of the way. He was more than happy to come to our offices which allowed the whole team to be involved in the process which not only enhanced the end product but made it really fun. We will be using Colm on an ongoing basis for The new branding and website has far exceeded our expectations. Thank you so much, it was great to work with you!"
Scott Ellis, Owner, Ausdraft
"Colm has been an invaluable source for my business, with his expert advice and down to earth approach regarding our specific SEO needs. We are already seeing great results in the short term, and I can only look forward to seeing what the long term positive effects will be. I will certainly be engaging his services in the future, when the time comes to further grow our business. Thanks again mate."